You have lots of options available to assist your business. You know about marketing and promotions and customer service. And by now you know about Facebook. You are probably sick and tired of being told that you need a Facebook page for your business. However, your business really does need its own Facebook page. But setting up a page and business afloat leaving it dormant is pointless. You have to know how to utilize the page and the Facebook system if you want to increase the money that you make for your business. Here is how to do that.
Always advise Facebook of your plans to promote your business within their system. Facebook wants to be a social site. You will have a business Facebook page that informs others about how the business is operating. However, it is not a good thing to only run promotions by using Facebook. Even though it is allowed a few times, you should not run any promotions through Facebook without asking, if you do not want to cause any trouble for yourself.
Facebook has been rolling out a new format for pages called Timeline. It alters the way that people see your page and offers you more chances for editing and for creating a custom look and feel for your page. While your profile photo should absolutely be your logo (or related to your logo), you also have a picture space behind it. You can help yourself by using this space to display photos or images of your business or of the products you are selling. You should choose images that are oriented in landscape so that they can keep looking great in the space available. Whatever you do, do not leave this space blank.
Regardless of whatever else you choose to do, don't just put snapshots and quick photos of yourself in this space to make sure it gets used. All that does is make you look unprofessional.
Try to ask questions that get people making suggestions about what they want and then take those responses to heart. The best way to do this, particularly for a traditional business, is to take new product suggestions. You might get some ideas for upcoming sales. If enough people suggest similar things, consider running a sale on that item. coo consultant This sparks new levels of interaction. More people will come over to Like your page as a result. People prefer to 'like' busy pages, so keep it social and pay attention to any interaction you receive.
Way too much has been said about Facebook, and we know this to be true. But who really cares about that, and the important thing for you is your based small business . That does not seem to be stopping Facebook, and it is still growing. It can even help you build your business if you know how to utilize the system properly - use the tips in this article to help you with that.